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Art For Activism

In a world where digital technology and social media shape global narratives, few creations have captured the collective imagination like Elyx—a simple yet profound symbol of hope, creativity, and international cooperation created by visionary French digital artist, Yacine Ait-Kaci.

The latest episode of Credo Voices deeply delves into Yacine Ait-Kaci’s remarkable work, exploring how his art has become a driving force for global change. Yacine’s vision has propelled Elyx into the international spotlight, where the character has become a key player in advancing the SDGs through the five pillars: People, Planet, Prosperity, Peace, and Partnerships.

Appointed as the first-ever United Nations Digital Ambassador in 2015, Elyx embodies the core values of the UN and the 2030 Agenda for Sustainable Development. Genderless and universal, Elyx transcends cultural and linguistic barriers through nonverbal communication, making complex global issues accessible and relatable to audiences across the world.

Through creative and impactful campaigns, Elyx has spotlighted critical issues like climate change, human rights, and social inclusion, using art as a vehicle for awareness and advocacy. Elyx’s influence extends far beyond social media, featuring in international campaigns, events, and exhibitions, each time raising the bar for awareness and action on pressing global issues.

Yacine’s journey didn’t stop with Elyx. Together with Adeline Pilon, he co-founded the Elyx Foundation, a non-profit organization dedicated to promoting the SDGs through art, education, and innovation. The foundation’s mission is to harness the power of creativity to inspire a new generation of global citizens committed to making a difference. By using Elyx as a tool for education and advocacy, the Elyx Foundation aims to cultivate a culture of empathy, solidarity, and sustainability worldwide.

This episode of Credo Voices isn’t just a tribute to Elyx and Yacine Ait-Kaci; it’s a celebration of the power of art and technology in driving social change. “Elyx stands as a beacon of hope, reminding us that even the simplest of characters can make a profound difference,” says Credo CEO Awele Okigbo. “Yacine has shown that art can change the world—one smile at a time.

“Listen to the full episode on Spotify and visit our website for more information. To learn more about Yacine and his work with Elyx, visit www.elyx.net and follow them on Instagram, Facebook and LinkedIn.

New episodes of Credo Voices are released monthly on Spotify, Apple Podcasts, and YouTube as part of Credo Advisory’s commitment to advancing the Sustainable Development Goals and fostering a global community of change-makers.

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