Awele Okigbo – Chief Executive, Credo Advisory facilitated a PSRP Focus Group Discussion organised by the PSRP Communications Technical Team (PSRP CTT). This discussion was held on January 18th ,2018 at the Nigerian Electricity Regulatory Commission.
Participants at the discussion included representatives from the World Bank, the Office of the Vice President and members of the PSRP CTT.
The discussion assessed a sample of ten electricity consumers with the objective of testing the shortlisted slogans for the PSRP nationwide campaign and creating a platform to share ideas and gain new insight to improve and validate the PSRP campaign messaging.
Awele Okigbo is the lead communications consultant for the Power Sector Recovery Programme which reports to the Office of the Vice President
